Meet Our Coaches


Craig Strong

Co-Owner, Coach

Coach Craig began his coaching career in the pool, training athletes of all skill levels – from beginning swimmers to NCAA Division I athletes – for more than 20 years.  In 2001, Coach Craig expanded his focus to help triathletes, runners, cyclists, and swimmers reach their goals in technique, strength, and endurance with great success.  In addition to overseeing two successful crossings of the English Channel, Craig’s protégés have also qualified for U.S. Masters National Swimming Championships, USA Triathlon Age Group Nationals, and the Boston Marathon, as well as Ironman Kona, 70.3, and Olympic Distance Age Group Championships.


  • USA Triathlon: Level II
  • American Swim Coaches Association: Level IV
  • USA Cycling: Level II


JP Bordeleau

Co-Owner, Coach, Personal Trainer

As a firm believer in the notion of if there’s a will, there’s a way, Coach JP pushes both himself and his clients to reach their fitness goals, whether it’s in the gym or out on the trails.  Coach JP has personally completed over 73 events, including ultra-marathons, adventure races, Ironman triathlons, and endurance cycling events, and he works closely with each of his athletes to match his extensive knowledge of strength and endurance training with individual race and fitness goals.

As a USAT certified coach, Certified Personal Trainer, and spin instructor, Coach JP has all of the tools to help his athletes unlock their full potential!